VIRGIN VOYAGES
Richard Branson literally broke into the cruise industry and his new project Virgin Voyages showed how some key spaces on his first ship would look.
Internal structures and external public spaces were illustrated in a series of renderings and were inspired by the concept of brand-design - "The Modern Romance of Sailing".
By acquiring some of the world's leading design firms, Virgin hopes to use each of the company's strengths to create a special style and variety throughout the ship.
Hoping to redefine what people expect from a cruising holiday, none of the companies previously worked with the cruise industry.
"Virgin Voyages" project of a new cruise ship.
Tom McAlpin, president and CEO of Virgin Voyages, spoke about the projects: "Our design partners, together with our interior design team, dreamed of intimate and attractive spaces that we can not wait for them to come to life."
Bar in a Mexican restaurant on board.
Some of the open spaces include the roof of Richard's Rooftop, an exclusive chic open lounge for guests in the ship's hall, which will feature dichlorous glass that mirrors the rainbow reflections in the open lounge.
The signature in the nightclub "The Manor" was inspired by the history of Richard Branson in the music industry and his first music studio. The space was equipped with details, platforms and corners to make it in style: "somewhere to see and be seen."
Dock on the ship Virgin Voyages.
The dock, an outdoor salon, was designed to mimic chic seaside rooms that you expect to find in Hamptons, Ibiza and Bali. Other public places and cabins will be open throughout the year. The first ship will arrive in Port of Miami in 2020 for its first sailing season in the Caribbean, where there will be more than 2,700 passengers, in which 1,150 people will be involved. Two more ships are on order for production.
Virgin hopes to use each of its strengths to create diversity.